Over the past decade, India has seen a remarkable shift in the way menstrual health is discussed, perceived, and managed. From being a hushed subject hidden behind brown paper bags to becoming a national health concern, the menstrual hygiene space in India is finally getting the attention it deserves.
This transformation owes much to the growing awareness among women, government initiatives, and most importantly, the commitment of sanitary pad manufacturers who are bringing safe, affordable, and innovative menstrual products to the forefront. Among them, one name stands out for its unique mission, bold approach, and rapid impact—TeenX.
In this blog, we take an in-depth look at the sanitary pad manufacturing landscape in India, spotlighting TeenX as a leading force in reshaping period care. From product innovation to educational outreach, TeenX isn't just participating in the industry—it’s redefining it.
India's menstrual hygiene product market is projected to cross INR 8,000 crore by 2030, driven by rising health awareness, urbanization, and a young population demanding better solutions. However, significant gaps remain:
Over 50% of menstruators in India still rely on unhygienic methods like cloth or husk.
Affordability and access remain major barriers in rural and semi-urban areas.
Educational stigma continues to prevent open dialogue about periods.
While several companies have attempted to bridge this gap with mass-market products, TeenX has taken a more thoughtful, long-term approach by focusing on education, affordability, and product quality—particularly for teenage girls and young women, a segment often overlooked.
Founded: 2022
Headquarters: Navi Mumbai, Maharashtra
Core Mission: To provide hygienic, affordable, and empowering period care solutions for India's youth.
TeenX is more than just a sanitary pad manufacturer—it's a movement to normalize menstruation, uplift young voices, and transform period care into a symbol of strength rather than shame.
From urban teens to young women in remote towns, TeenX is reaching menstruators where they are, with products that combine comfort, safety, affordability, and purpose.
TeenX pads are designed specifically for teenagers and young adults who need gentle, safe, and discreet menstrual care. Unlike conventional products, TeenX pads use:
Ultra-soft cotton topsheet for rash-free comfort
High-absorbency core for all-day and night protection
Odour-neutralizing design for extra confidence
Eco-friendly packaging made with biodegradable materials
TeenX is proud to speak with young people, not just to them. Its branding is bold, transparent, and inclusive—breaking taboos, promoting body positivity, and pushing for open conversations on periods and puberty.
TeenX campaigns are centered around real stories, real users, and real education. From school programs to Instagram reels, the brand meets its audience wherever they are—both offline and online.
Understanding that access is as critical as affordability, TeenX has built a robust distribution model that serves:
Schools and colleges
NGO partners
Small-town pharmacies
D2C online platforms
Subscription-based home deliveries
Whether in metropolitan Mumbai or a remote village in Bihar, TeenX ensures its products reach every menstruator who needs them.
TeenX currently offers a curated product line focused on functionality, comfort, and value:
Daily comfort for light to moderate flow
Slim design for teen use
Comes in packs of 6, 12, and 24
Budget-friendly and suitable for schoolgirls
Designed for heavy flow and nighttime use
Wings for extra protection
Available in XL and XXL sizes
Leakproof for up to 8–10 hours
Biodegradable pad variant
Made with bamboo fiber and organic cotton
Plastic-free wrapper and paper box
Perfect for eco-conscious users
Available for first-time users
Single-use or 3-pad combo packs
Great for awareness campaigns and school kits
TeenX goes beyond just selling pads—it actively educates and empowers. The brand runs menstrual health awareness programs in collaboration with NGOs, women’s health professionals, and schools across India.
#TalkPeriods Campaign: Encouraging open conversations around menstruation in Indian households
TeenX School Kit: Menstrual hygiene kits combined with awareness sessions
Online Period Literacy Workshops: Covering topics from first periods to safe disposal
Pad Distribution Drives: Especially during emergencies and natural disasters
TeenX also offers resources for parents, teachers, and health workers, helping them become allies in the journey toward menstrual equity.
The Indian menstrual hygiene space is evolving. Consumers today demand more than just an absorbent product. They seek brands that align with their values, offer transparency, and actively contribute to social causes.
Here’s how TeenX leads this new generation of period care:
Feature | TeenX |
---|---|
Target Group | Teenagers and young adults |
Key Focus | Hygiene, affordability, education |
Materials | Rash-free cotton, biodegradable packaging |
Channels | Online, offline, NGO, school, direct delivery |
Sustainability | Eco-pack range, minimal plastic use |
Education | Menstrual literacy workshops & toolkits |
Accessibility | Tier-1 to Tier-3 cities and rural villages |
TeenX combines science, empathy, and education to deliver not just sanitary pads—but solutions, dignity, and confidence.
"TeenX gave me my first period kit during a school event. Their workshop made me feel confident instead of scared. Now, I use TeenX pads every month and even shared some with my friends!"
"I’ve used many pads before, but TeenX is the first that doesn’t irritate my skin. It feels soft and keeps me dry during my long college days. Also love their eco-friendly packaging!"
"TeenX works with our village health center. We now give pads and education together. Girls no longer miss school during periods. This is real change."
TeenX aims to reach 10 million menstruators by 2030 through product distribution, awareness drives, and school programs.
Future goals include:
Launching a TeenX Menstrual Health App for tracking cycles and getting advice.
Expanding into tampons and menstrual cups for advanced users.
Collaborating with state governments for free pad distribution schemes.
Building Menstrual Resource Centers in rural India.
The brand envisions a future where every girl, no matter her location or background, has access to safe, hygienic, and empowering menstrual care.
In a crowded market full of legacy brands and imported products, TeenX is a breath of fresh air. It’s local, affordable, youth-centric, and purpose-driven. By placing girls and young women at the center of its mission, TeenX has quickly risen to become one of the top sanitary pads manufacturers in India—and it's just getting started.
TeenX is not just building a brand; it's building a movement. A movement toward dignity, confidence, and menstrual health for all.